Google’s ‘Don’t Be Evil’ Becomes Alphabet’s ‘Do the Right Thing’ - Digits - WSJ

Par David Dufresne, 19 octobre 2015 | 694 Lectures

Google’s code of conduct, of course, is best-known for its first line, which was also included in Google’s 2004 filing for its initial public offering : “Don’t be evil.”

Alphabet’s code doesn’t include that phrase. Instead, it says employees of Alphabet and its subsidiaries “should do the right thing – follow the law, act honorably, and treat each other with respect.”

“Don’t be evil” marked Google’s aspiration to be a different company. But the phrase also has been held up by critics who say Google has not always lived up to it.

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Google’s ‘Don’t Be Evil’ Becomes Alphabet’s ‘Do the Right Thing’ - Digits - WSJ

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